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Highly experienced transformational SEO professional and Brighton SEO speaker with over 15 years SEO experience.

Successful in the development and delivery of international and FTSE 100 SEO solutions, digital/ SEO business transformations, multi-channel digital attribution and adaptive SEO strategies driving P&L revenue and ROI.

Excellent SEO strategy and tactics, communication and presentation ability to board level across digital for companies such as Pfizer, Volvo and the BBC as well as P&O, Smith Medical, Eurotunnel and Saga.



SEO & Analytics Manager

Successfully transformed the digital content offering within an 18 month period through an extensive SEO transformation road-map, rigorous SEO strategy and expedient content execution – underpinned by solid technical SEO development and extensive SEO training.
233% session growth in two years – 300K monthly overall sessions to 1m+ per month.
Combined savings of £4.3m over 3 years across combined PPC & SEO activities.


Web Manager

SEO & Content management as well as technical management of the consumer website and email system. Managing a creative and technical team to deliver solutions against commercial strategies.

Smiths Medical

Global Internet Manager

SEO management and local SEO training, technical development and UX optimisation of multi-national websites and email system including print and digital asset support across marketing & sales and tradeshows.


Senior Web designer

From conceptual briefs deliver business solutions across digital, print, packaging, web & email. Utilising HTML, CSS, Javascript, CMS, analytics, QuarkXpress, Photoshop, Illustrator and Dreamweaver.

Media agencies/ blue-chips

Contract/ Freelance Digital & Web Designer

Create digital and web solutions such as micro-sites, SEO, email templates, CMS templates. Utilising analytics, Photoshop, Illustrator, InDesign, Dreamweaver, HTML, Flash (Action scripting), CSS, Javascript and video. Clients included Pfizer, P&O, Saga, BBC, Volvo and multiple agencies such as AKQA.


LSBU - London South Bank University

MSc Digital Marketing


Certified Agile Scrum Master

IDM - Institute of Digital Marketing

Postgraduate diploma in digital marketing

CIM - Chartered Institute of Marketing

eBusiness award

Salford University

Politics & History (BA Hons)

Brockhill Park School

Multiple A levels & GCSEs inc English and Maths


Lawn Bowls

County/ National level

Live Music

Drums & Percussion


Riding and Restoring

Technical skills

  • SEO (Technical, Content, Strategy) 100%
  • SEO transformation & digital business strategy 100%
  • International stakeholder management 100%
  • UX & user centric development 100%
  • Digital Marketing 100%
  • Digital project management (Agile) 100%
  • Mentoring, Coaching & SEO Training 100%
  • SEO tools – Brigtedge / Moz / Ahref / SEMrush 100%
  • GTM / Google analytics 100%
  • Social / PPC/ SEM / Email 100%
  • Photoshop 100%
  • HTML/CSS 100%







Want to find out more?

Download my SEO CV using the button below.